diff --git a/README.rst b/README.rst
index e3d21ac..a3a0e2e 100644
--- a/README.rst
+++ b/README.rst
@@ -1,7 +1,7 @@
 setup.py (for humans)
 =====================
 
-This repo exists to provide an `example setup.py <https://github.com/kennethreitz/setup.py/blob/master/setup.py>`_ file, that can be used to bootstrap your next Python project. 
+This repo exists to provide an `example setup.py <https://github.com/kennethreitz/setup.py/blob/master/setup.py>`_ file, that can be used to bootstrap your next Python project. It includes some advanced patterns and best practices.
 
 ``setup.py`` files can be daunting to approach, when first starting out — even Guido has been heard saying, "everyone cargo cults thems". It's true — so, I want this repo to be the best place to copy–paste from :)